‘Protecting brands in a murky digital word ‘. Brand safety has emerged as the number one issue media buyers are facing in today’s digital world – advertisers have been increasingly concerned about this topic since The Times’ investigation which uncovered the issue of ads linked to dubious content back in February 2017. Our agency events gather the industry’s senior-most decision makers to specifically discuss the challenges that publishers, technology partners and agencies face as they strive to create a 100% brand safe environment. We assembled an impressive speaker line up to discuss, debate how they are talking the current hurdles and pitfalls when it comes to protecting brands in a murky […]