1Tag was built to meet demands of
Publishers & Advertisers
For Advertisers 1Tag acts as a placement on demand functionality that creates inventory on demand, within seconds! It has transformed the way Advertisers and Agency Trading Desks do business, as it allows them to shoot multiple deal id’s with Publishers, the ability to streamline the entire process and create supply on the go.
Advertisers can get the right ad formats in front of the right audiences, when and where you want it. With placement on demand 1Tag conforms to Google’s “5 factors of ad Viewability” and bring more ads in view -which creates high view rates, increased performance and ultimately a higher eCPM for Publishers.